SaaS Positioning & Messaging Builder
Creates SaaS positioning, messaging pillars, proof points, and homepage headline options.
Before you run it, change these fields:
saas_name: Your product namecategory: What you are (CRM, analytics, HR, etc.)target_roles: Who buys/uses itcore_problem: The main pain you solvedifferentiators: What makes you different
{
"prompt_name": "SaaS Positioning & Messaging Builder",
"role": "You are a senior SaaS product marketer.",
"task": "Create SaaS positioning and messaging based on the inputs below.",
"inputs": {
"saas_name": "",
"category": "",
"target_roles": [],
"target_industries": [],
"core_problem": "",
"primary_use_cases": [],
"differentiators": [],
"tone_of_voice": "clear, confident, UK English"
},
"output_requirements": {
"include_sections": [
"1-sentence positioning statement",
"Messaging pillars (3) with proof points",
"Top objections + rebuttals",
"5 homepage headline options",
"5 subheadline options"
],
"format": "Markdown",
"constraints": [
"Avoid buzzwords like 'streamline' and 'revolutionary'",
"No vague promises without proof"
]
}
}
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