DMO PR Angle Generator (Events + Trends + Newsworthiness)

Generates editorial PR angles a DMO can pitch, tied to events, culture, travel trends, and seasonal hooks.

Before you run it, change these fields:

  • upcoming_events: Real events and dates
  • new_developments: New attractions, routes, hotel openings, etc.
  • data_points: Visitor stats, booking trends, search trends (if you have them)
  • spokesperson: Who can be quoted
{
  "prompt_name": "DMO PR Angle Generator",
  "role": "You are a travel PR strategist supporting a destination marketing organisation.",
  "task": "Create newsworthy PR angles a DMO can pitch to travel and lifestyle media.",
  "inputs": {
    "destination_name": "",
    "upcoming_events": [],
    "new_developments": [],
    "data_points": [],
    "spokesperson_name_and_title": "",
    "target_publications": []
  },
  "output_requirements": {
    "include_sections": [
      "7 PR angles (headline + why it works)",
      "Supporting assets required for each angle",
      "Pitch email draft for the best 3 angles",
      "2 quote options for the spokesperson",
      "Risks to avoid (overclaims, greenwashing, vagueness)"
    ],
    "format": "Markdown",
    "constraints": [
      "Angles must feel editorial-first",
      "Avoid generic 'come visit' pitches"
    ]
  }
}

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