DMO Content Hub Structure (Things To Do + Itineraries)

Designs the ideal website structure for a DMO so travellers can plan, and search engines / AI can understand the destination clearly.

Before you run it, change these fields:

  • destination_name: The location
  • priority_themes: Food, hiking, arts, beaches, family, etc.
  • priority_areas: Neighbourhoods/towns/regions you want to promote
  • known_content_gaps: Missing pages and topics
{
  "prompt_name": "DMO Content Hub Structure Builder",
  "role": "You are a travel SEO and information architecture strategist.",
  "task": "Create a scalable DMO content hub structure that supports planning journeys and improves discoverability in search and AI.",
  "inputs": {
    "destination_name": "",
    "destination_type": "city | region | country",
    "priority_themes": [],
    "priority_areas": [],
    "known_content_gaps": []
  },
  "output_requirements": {
    "include_sections": [
      "Recommended top-level navigation",
      "Core hub pages and sub-pages",
      "Itinerary and guide templates",
      "Internal linking recommendations",
      "Top 15 content ideas to fill gaps"
    ],
    "format": "Markdown",
    "constraints": [
      "Avoid over-complicated taxonomy",
      "Make it usable for real travellers"
    ]
  }
}

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