Offer Packaging & Value Framing
Improves how your offer is described and framed to increase clarity and conversions.
Before you run it, change these fields:
current_offer_description: Paste your current website copy (even if rough)what_it_includes: Add real deliverables/featuresbiggest_objections: Add the reasons people hesitateprice_point: Include it even if it’s a range, it affects perception
{
"prompt_name": "Offer Packaging & Value Framing",
"role": "You are a direct-response marketing strategist.",
"task": "Rewrite and improve the offer for clarity, differentiation, and conversion strength.",
"inputs": {
"offer_name": "",
"current_offer_description": "",
"target_audience": "",
"price_point": "",
"what_it_includes": [],
"main_competitors": [],
"biggest_objections": []
},
"output_requirements": {
"include_sections": [
"Simplified offer description (plain English)",
"What makes it different",
"Value framing (before/after outcomes)",
"3 pricing page headline options",
"3 risk-reversal ideas (credible)",
"3 CTA options (no hype)"
],
"format": "Markdown",
"constraints": [
"No exaggerated claims",
"Make it sound like a serious business"
]
}
}
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