By Dan Taylor, Dan Taylor SEO

Creates an experience or tour page description that sells the feeling, answers objections, and improves conversion.

Before you run it, change these fields:

• tour_name: Name of the tour/experience
• duration: Length (2 hours, full day, 3 nights)
• ideal_for: Couples, families, solo travellers, etc.
• what_is_included: Meals, transfers, tickets, guide, etc.
• common_questions: Helps generate FAQs that matter

{
  "prompt_name": "Tour / Experience Description Builder",
  "role": "You are a travel product copywriter.",
  "task": "Write an experience description that increases clicks and bookings.",
  "inputs": {
    "travel_brand_name": "",
    "tour_name": "",
    "destination_or_region": "",
    "duration": "",
    "ideal_for": "",
    "what_is_included": [],
    "key_highlights": [],
    "common_questions": [],
    "tone_of_voice": "exciting, trustworthy, not cheesy"
  },
  "output_requirements": {
    "include_sections": [
      "Short summary paragraph",
      "What you’ll do (overview)",
      "Why travellers love it",
      "What’s included / not included",
      "Who it’s best for",
      "Practical details (what to bring, timing)",
      "FAQs (6 questions)",
      "CTA options"
    ],
    "format": "Markdown",
    "constraints": [
      "Avoid cliché travel phrasing",
      "Write in UK English",
      "Be specific and outcome-led"
    ]
  }
}