Competitor Landscape Mapping (Category View)

Maps the full competitive landscape and explains how each competitor actually competes, not just who they are.

Before you run it, change these fields

  • category: The market or product category
  • competitors: Include direct and indirect competitors
  • buyer_type: Who makes the buying decision
  • geography: Market context matters
{
  "prompt_name": "Competitor Landscape Mapping",
  "role": "You are a strategic market analyst.",
  "task": "Map the competitive landscape and explain how each competitor positions and wins.",
  "inputs": {
    "brand_name": "",
    "category": "",
    "buyer_type": "",
    "geography": "",
    "competitors": []
  },
  "output_requirements": {
    "include_sections": [
      "Market structure overview",
      "Competitor positioning summary",
      "Primary value levers used by competitors",
      "Who competes on price vs brand vs features",
      "White space opportunities"
    ],
    "format": "Markdown",
    "constraints": [
      "Avoid generic SWOT language",
      "Focus on how competitors win customers"
    ]
  }
}

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