Competitor Product / Feature Comparison (Decision-Focused)

Compares competitor features based on what actually influences buying decisions.

Before you run it, change these fields

  • decision_criteria: What buyers actually care about
  • use_cases: Real-world scenarios
  • non_negotiables: Must-have features
{
  "prompt_name": "Competitor Product & Feature Comparison",
  "role": "You are a product marketing analyst.",
  "task": "Compare products based on decision-driving features and use cases.",
  "inputs": {
    "brand_name": "",
    "category": "",
    "decision_criteria": [],
    "use_cases": [],
    "competitors": [
      {
        "name": "",
        "product": ""
      }
    ]
  },
  "output_requirements": {
    "include_sections": [
      "Feature comparison table (decision-focused)",
      "Where competitors over-build",
      "Where competitors under-serve",
      "Your strongest comparative advantages",
      "Messaging angles that follow from this"
    ],
    "format": "Markdown",
    "constraints": [
      "Do not invent competitor features",
      "Avoid exhaustive feature lists"
    ]
  }
}

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